photo de profil d'un membre

Andrea CASILLAS CABEZA

Casillas Andrea

Expériences professionnelles

Social media marketing specialist

Josue 1:9 Marketing Digital , Irapuato

Depuis le 01 janvier 2026

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Business development specialist

PeakTew EMEA , Lille

Depuis le 01 décembre 2025

* Design scalable acquisition models; identifying high-value distribution channels; building partnership frameworks
*Multi-channel outreach (Instagram, LinkedIn, Discord, WhatsApp); qualifying leads based on distribution power; managing high-volume pipelines
*Align with marketing, product, and leadership teams; feed user insights into product development.
*Research and implementation for an effective market penetration strategies to reach and engage our target audiences.
*identify, contact, pitch, and maintain relationships with influencers and public figures to expand brand awareness and grow our community.
*Collaboration with internal teams to develop partnership opportunities, track performance metrics, and continuously refine outreach tactics to ensure sustainable business growth.

Community manager

Gaitano a la moda

Depuis le 01 février 2025

Develop, schedule, and publish engaging multi-platform content aligned with brand strategy.
Manage community engagement by responding to comments, messages, and mentions to foster brand loyalty.
Track and analyze social media performance

Product marketing manager assistant

LESAFFRE , Lille

De Août 2024 à Mars 2025

-Creation of digital marketing tools
-Support to the development of local businesses with specific products range
-Preparation of the next products to be launched in different markets
-Onboarding new users and driving them to activation, adoption, and retention

Growth marketing assistant manager

Boonty , Bordeaux

De Décembre 2023 à Août 2024

• Management of content and communication through all SM platforms
• Implementing Strategies for organic social media, SEM
• Working cross-functionally with product managers, designers and marketing teams.
• Utilizing A/B testing and optimization techniques to continuously improve campaign performance.
• Reporting on key performance metrics through web analytics and presented findings

Associations

AIESEC

https://aiesec.org/

Product Manager, Sales, Marketing

Parcours officiels

PGP – Master in Digital Marketing and CRM (MDM) – 2024 – DESMI

Compétences

Anglais
Gestion de projet